History04
The Challenge in Paris
Just three months after launching the brand, we exhibited at a Paris trade show.
I resonated with the culture where “Europe is synonymous with knitwear” and the national character of treasuring and using things for a long time, and I was determined to take on this challenge.
I was fortunate to meet many people, and it was during this time that connections were formed with customers like Italy's Tessabit, whom we still work with today.
At that time, there weren't many Japanese knitwear brands, but I still vividly remember how they appreciated the quality of the materials and shared their heartfelt reactions.